Hello こんにちは Hej

Hi, I’m Masaki.
Product Designer & Builder.

9+ years of experience designing and coding B2B products from accounting software to developer tools.

GET TO KNOW ME

[ Scroll to see work highlights ]

  • GMO Flatt Security logoGMO Flatt Security - 2025

    Security AI Agent Design

    Takumi is Japan’s first security AI agent capable of autonomously conducting vulnerability assessments. I led the UX and product design, navigating through a critical strategic pivot: transforming conversational agent into a high-trust agentic platform. By aligning technical constraints with user expectations, I helped evolve Takumi into a reliable partner for 60+ companies.

    • User Interview
    • Jouney Mapping
    • UX Strategy
    • UI Design
  • freee logofreee - 2024

    0-1 Pulse Survey Experience

    For many SMEs, employee mental health is a critical business risk, yet traditional "once-a-year" stress checks often identify issues too late. I led the rapid development of a new "Pulse Survey" feature for freee, transforming a compliance-focused tool into a proactive health management platform. By acting as both PM and Designer, I utilized domain modeling to align stakeholders and engineers, enabling a high-speed release cycle without sacrificing long-term technical integrity.

    • Product Management
    • User Story
    • Journey Mapping
    • Usecase Diagram
  • freee logofreee - 2023

    0-1 Product Design for Complex Workflows

    The launch of freee’s new product for tax accountants was a strategic move to evolve from a standalone accounting tool into a comprehensive business platform. I led the design process from discovering high-impact pain points through research to architecting a scalable information model. By balancing long-term technical value with pragmatic delivery, I ensured a high-quality release that streamlined complex tax firm operations.

    • User Research
    • Persona Creation
    • Information Architecture
    • UI Design
  • GMO Flatt Security logoGMO Flatt Security - 2024-2025

    Onboarding redesign

    Redesigning the onboarding flow to make vulnerability assessment setup self-serve and transparent. Eliminated engineering support dependency and reduced time-to-value.

    • User Testing
    • Prototyping
    • UI Design
    • Customer Support
  • freee logofreee - 2020

    Legacy dashboard redesign

    Redesigning the accounting dashboard to make cash flow management more intuitive. Significantly increased user engagement and usage.

    • Stakeholder Interview
    • User Interview
    • Prototyping
    • UI Design

I also build products as a weekend developer

See Products I Built